Technology

How Mobile Apps Help Reward Platforms Up Their Game?

September 23, 2022

Loyalty and rewards-based apps are quickly gaining traction because of the extra benefits they provide customers other than their purchasing, for which they pay. This encourages them to come back to the best brands with the hope of claiming another reward.

With time, global prices for items and services have constantly been on the rise. This has made customers look for something a little more than what they have paid for. If companies succeed in providing something more on the existing purchase or promise a deal during the next purchase, customers are bound to return.

Know what that is? That is enhanced customer loyalty through a company’s reward programs.

Customer loyalty management today has become a full-scale market, which had a value of approximately $2 billion in the year 2016 and has been on the rise since. Stats from American coupon website aggregator RetailMeNot reveal that about 80% of the customers stay loyal to brands with a steady flow of reward offers.

This statistic is amazing, but there is one more interesting fact in the store.

70% of the customers have more chances of being a part of some loyalty program if it is accessible through mobile devices. In short, a loyalty and rewards-based app.

The Promise of Reward Program Apps

With global digitization, mobile app development already revolutionized a large number of industries, and now are an integral part of the loyalty market as well. There is no shortage in the number of companies that make the use of mobile apps to give out customized offers promotions to their customers.

With such programs, customers look at getting points and secure personal achievements when they make a purchase through apps. The trend is even more solid for renowned food and beverage brands, who make it a point to offer their customers a little extra’, thereby putting a loyalty program in place which is an absolute necessity.

There are multiple reasons why reward program apps hold a lot of promise- 

  • Customer Retention
  • Cost-effective for Brands
  • Boost referral numbers
  • Single touch-point for brand offers
  • Comprehensive User Experience

Reward program apps also bring in a lot of flexibility with their ecosystems, encouraging an increased degree of convenience and personalization through their interactive interfaces.

Better Customer Loyalty with Mobile Apps

Customers prefer to be a part of the loyalty program benefits only when the process is simple and does not need a lot of effort and time on their part. Moreover, they prefer simple offers that provide quick rewards, something that can be easily handled by dedicated reward program apps.

When it is about using a mobile app for customer reward programs, the process is much quicker when compared to the traditional card swiping or mail entering process. A major chunk of retailer apps has the option of ordering and paying together, making a customer’s entry into their loyalty program an obvious next step.

With a seamless payment option integrated with a great loyalty experience, there is a huge reduction in the hassle involved in the entire purchase process, ensuring that the customer will return on the app for a repeat purchase, simply because of how smooth the procedure was.

Many brands and companies have their reward apps, and here are a few examples of such apps- 

  • Starbucks Rewards

Starbucks offers free refills, online payment, and customized offers through its Android and iOS reward app.

  • NikePlus Rewards

Nike app has a special rewards program, which is exclusive member offers and facilitates speedy shopping.

  • Yes2You Rewards

This app offers a point-based rewards program and is available on both Android and iOS. The app gives cashback offers based on points, which are also gifted to customers on special occasions like their birthdays.

Mobile apps are a superb avenue to ensure a higher rate of customer engagement and make them stay loyal to your brand. If you succeed in creating an app that is attractive and easy to use, it is not a huge task to take your loyalty program to a new level.

Consagous Technologies is a reputed name in quality mobile app development and is the best choice to get a great reward-based mobile app for your brand.

Recent Posts
How To Optimize Your eCommerce Website?
Why Do Businesses Need Custom Web Application Development?
5 Powerful UI/UX hacks for top App Development in 2023
How To Migrate from Ms Dynamics CRM to Dynamics 365?
Cloud security has become an increasingly important field in IT
IoT App Development Trends Changing The World As We Know It
8 Top IoT Development Services Design Practices
How Can Breadcrumbs Lead To Best Web Design And Development?
How Are AI And IoT Development Services Driving The Future?
6 Website Building Steps For Every Web Design Company
10 Ways Of Energy Management With IoT Development Services
Entertainment App Development And Digital Transformation
Salesforce App Development For Business Customization
How Can AI App Development Services Fight Climate Change?
Top Web Design And Development Trend Predictions For 2022
7 Budgeting Mistakes To Avoid In LMS Development Services
How to Improve Virtual Care Experience Using Telemedicine?
Ultimate List Of 10 Mobile App Development Trends For 2022
What Does Metaverse Mean For Entertainment App Development?
Which Sectors Use AR / VR App Development For Navigation?
How Telehealth Improves Behavioral Outcomes In Children?
How To Integrate A Payment Gateway In Salesforce App?
Top 10 Uses Of Deep Learning in Various Industries in 2022
Your Guide To The Best OTT App Platforms For 2022
Why Use AR/VR App Development For Employee Safety Training?
How IoT Drives Future Of Healthcare Application Development?
How Is AI App Development Automating The Logistics Industry?
How To Optimize B2B Marketing Automation With Salesforce?
10 Unique Education Mobile App Development Ideas For 2022
Key Tools to Digital Transformation
Importance of Discovery Process for Mobile App Development
How‌ ‌To‌ ‌Monetize‌ ‌Your‌ ‌Healthcare‌ ‌Mobile‌ ‌Apps?‌ ‌
How LMS Mobile App Development Leads To Better Engagement?
Cost Parameters For Mobile App Development Like Clubhouse
Revamping the Customer Support Services: Salesforce Chatbots
5 Patterns In Entertainment & Media App Development In 2021
10 Things Modern L&D App Developers Should Be Doing
How Does AI App Development Deal With Anomaly Detection?
How can Augmented Reality Improve Customer’s Travel Experience?
Fundamental Practices To Ensure Successful Test Environment
How Salesforce Builds Seamless Marketing Campaigns?
Virtual Fitting Rooms: Augmented Reality Development Services
Salesforce Vs. NetSuite: A Brief Comparison For Right CRM
Mobile Apps and Digital Transformation- A Tech-Backed Trend
Customer Experience's Position in LMS Mobile App Development
Build Apps with the Right Social Media Development Company
Integrating EMR and EHR in Telemedicine App Development
How Does AI ML Go Hand in Hand with the Fintech Industry?
Tech Stack that Supports Augmented Reality App Development
How to Build an Effective Patient Dashboard: Telehealth Software Solutions
E-Learning App Development- Tools No One is Talking About
Know Your Salesforce Mobile App Better With This Quiz
7 Little Tricks to Achieve the Best Results in OTT App Development
What Industry Insiders Say About AI and ML?
Know It All About Smoke Testing
Use AI for the Perfect Business Growth
Salesforce Future- Trends to Stay Aware of
HIPAA Compliant Telemedicine App Platforms You Should Know
Trending E-Learning Tools that You Can’t Ignore!
Why AR/VR Will Transform the Future of Web Apps
Remember These Things During Salesforce Mobile Application Development
How IoT is Changing the Telemedicine Industry
Types of Educational Apps That You Can Launch in 2021!
Cloud App Vs. Web App- What are the Differences and Benefits?
Is Augmented Reality the Future of Social Media?
How Does AI Enhance DevOps in an Organization
How to Make an AI Voice Assistant App?
Everything You Need to Know About an LMS Software!
Trends in Robotic Process Automation for 2021!
Bots and AI: The Future of Software Testing and Quality Assurance!
Benefits of Artificial Intelligence in Medicine in 2021
How to Create a Dating App like Tinder and How Much Does it Cost?
Salesforce Platform: A Simple Automation Solution for Complex Businesses!
Best 5 Real-World Applications of Artificial Intelligence!
Why is it Necessary To Have an App For Your Healthcare Business?
How Does Quality Assurance Work With AI?
How to Create an Educational App: Features, Cost, and Business Models?
Salesforce Marketing Cloud - All You Need To Know!
Manual vs. Automated vs. Integrated- What's Best for Modern App Testing?
Biggest Telehealth Benefits for Doctors and Patients
How AI & ML are Transforming Social Media?
OTT App Development- Features, Costs & A Lot More!
E-Learning Trends and Predictions to Watch Out for 2021!
Reasons Why Outsourcing QA is a Great Idea!
How to Integrate AI & ML to Your Existing App?
Mistakes Digital Marketers Make with Salesforce Marketing Cloud
Create an Amazing Social Media App- A Complete Guide
Essential Features of LMS That you Can't Ignore!
Pressing Challenges in Healthcare for 2021
Salesforce or Zoho- Which CRM Suits your Business Better?
AI and Organizational Change - How This Technology is Changing it All
How is Salesforce Better for your Business?
Video Streaming Apps - Attributes and Development Costs
Impact of E-Learning Apps for Better Education
Telemedicine App Development To-Do List
Why You Can't Ignore QA in 2021?
Impact of AI on App Development & UX
Top E-Learning App Ideas for Aspiring Ed Tech Startups
On-Demand Music Streaming App- Features and Costs
Flutter Linux Alpha & the Google Canonical Connection