September 23, 2022
No one can deny that it's the Salesforce era in the CRM industry. Many e-commerce companies have started using Salesforce development services due to the ease of implementation without compromising on the features accessible to end-users. Let's understand how Salesforce application development services can integrate seamless payment gateways for better functionality.
It is very common for online shoppers to go through the payment flow. When the buyer clicks 'Pay' or 'Proceed for Payment' or 'Proceed to Pay,' the app or website redirects him to a vendor's payment service provider. After payment, the consumer is directed to the web or app page where he last encashed the order. Some websites even provide related recommendations to browse and shop more.
This flow is a typical billing experience for most online buyers. It becomes vital for businesses to enhance the buying experience for clients as even the slightest trouble and make them leave your app or website and check similar products or services somewhere else.
Integrating a seamless payment gateway into the online sales experience is crucial for attracting and retaining customers. Salesforce application development services give businesses access to various tools to offer their customers feature-rich online payment capacities.
Understanding the Payment flow for an app
The very primary step is to integrate with a payment service provider of your choice for sophisticated Salesforce development services, delivering an external and Hosted Payment Page (HPP). The buyer can fill in his payment details in the service provider's HPP.
Streamlining the payment flow requires going through the following steps-
1. Make a redirect to the Hosted Payment Page.
2. The buyer can then select a payment method from a list of provided alternatives and enter his payment details into the HPP to get redirected to the app or web page.
3. The payment provider generates a response which can either be a payment authorization or a payment error.
4. The payment status is reflected on the online store or app to submit it to an EPR (Enterprise Resource Planning) software or other systems for storage.
Process of Implementation of a Payment Gateway for Salesforce App Development
1. Payment Gateway Configuration-
Mobile application development with Salesforce offers unique and feature-rich billing gateway APIs to facilitate interaction between Salesforce billing and external payment gateways.
The best part while working with Salesforce is the availability of a default set of integration options for processing ACH transactions and credit cards if you want to keep the payment process simple and to the point. One can always customize the integrations if required, using the gateway API.
2. Billing Interfaces-
Salesforce billing uses three different interfaces to communicate with the payment gateway package. When a user chooses an action, he is taken to an interface that contains methods processed by a unique payment gateway API class. Therefore, a Salesforce development company provides three different interfaces for transacting user actions.
3. Connect Salesforce Billing to its Payment Gateway API Class-
Salesforce billing must have a concrete connection with the respective payment gateway API class. It is essential to know which method is required to process a user's payment and convert it into Salesforce readable data.
There are several options to add customized codes and define additional classes for desired settings in Salesforce mobile development.
4. Mapping Gateway Status-
A gateway status is used to show the result of a user transaction after capturing the data from the user, giving it to the vendor bank, and returning the call status for the user. This feature enables the user to either re-enter the data in case of an erroneous entry or try a different payment option altogether.
5. Capture the Authorized Payment Data-
When the vendor's bank authorizes the transaction, the Salesforce Capture Transaction API method stores the transaction data, it enables the Salesforce development company to take care of invoices and payment lifecycle.
In this process, the payment is authorized at sales and settled afterward. It enables the creation and storage of a record of the transaction in the Salesforce billing payment authorization.
Salesforce mobile app development offers simple and easy to integrate plugins, libraries, and codes to create user-friendly integration of payment gateways.
The Salesforce APIs provide a platform to go through the entire payment gateway process, increasing the transparency and accuracy of operations.
Salesforce development services reduce the redundancy of information to a great extent and allow your marketing activities to connect to your leads. Companies resorting to traditional payment methods face a lot of trouble due to erroneous entries and duplicate transaction details. With the Salesforce features, you get access to error-free transactions, ease in transfer of funds, and vast information storage.
Consagous Technologies is a web and mobile app development company in LA, USA. It offers better integration of Salesforce payment features, control of payment options, and transparent payment operations, leading to practical marketing activities and lead generation.