Which Sectors Use AR / VR App Development For Navigation?

September 23, 2022

Navigation is gradually becoming an immersive experience for customers using Extended Reality technology services. Today the customers can travel miles away from their homes without asking for directions from people. Let's learn the various sectors where AR / VR app development is being used to provide immersive navigation.

Digital navigation has changed how individuals travel. While the outdoor navigation services have been around for some time, indoor navigation has represented a few difficulties as satellites can't monitor the indoor regions. Augmented Reality app development services are synonymous with an Aladdin's lamp for indoor navigation.

There are several regions where GPS and other technologies can not accurately track an object or navigate through. AR / VR app development has made its place to find objects lying down in a heap.

This article investigates how Augmented Reality development services can aid various sectors in getting the best out of the lot.

But, before that, let’s understand AR and VR technology in brief.

Augmented Reality and Virtual Reality

Augmented Reality(AR) usually supplements digital elements to the real environment using the smartphone camera. Pokemon Go and Snapchat lens are commonly associated with popular AR implementations widely available for use.

Virtual Reality creates an alternate world that is entirely different from the real world. Oculus and Google Cardboard use VR extensively to provide unique gaming experiences for individuals.

Motivations Behind Using Extended Reality Technology Services

Advantages of involving Extended Reality app development services for navigation are pretty obvious-

1. Better performance-

Both B2B and B2C activities contribute to better customer engagement. These innovations can monitor services, equipment, and products all at once, leading to better productivity for organizational growth.

2. Intuitive and interactive designs-

Augmented Reality app development provides seamless interactivity to products and services available in online stores. The redundancy in operations is reduced by incorporating AR VR experiences in apps.

3. Saving-time-

AR VR services provide time-saving solutions by making it highly convenient for people to purchase products from the comfort of their homes using superior and immersive experiences.

4. Sectors Using AR / VR App Development For Navigation

A. City Tours: The most effortless implementation of AR VR services is the point at which an individual ends up in a new region and attempts to find his route. There are applications dependent on AR maps, addressing the requirements of both the pedestrians and the drivers.

B. Entertainment Complexes and Shopping Malls: The shopping customer can locate himself more effectively with the help of an AR navigation application that recommends what and where is placed in a shopping mall or entertainment center.  

C. Museum and Exhibition Halls: Extended Reality app development helps access millions of information repositories from various sources and simplifies them to provide immersive experiences of art displays. The need for an art guide and physical booklets is met using these AR VR-guided apps.

D. Educational Institutions and Industrial Complexes: Augmented Reality development services help navigate through colleges, universities using mobile apps, which is helpful to students with new admission.  

The industries can be navigated swiftly, showing records and information, designation, and people working in the complex.

E. Logistics and Supply Chain Management: Augmented reality navigation features would also do you good if you need to improve your logistics: let's say when it comes to visual orientation along a route.

F. Emergency Routing Apps: GPS navigation apps are widely used for unforeseen cases. They warn of nearby mishappening or accidental cases. Extended Reality app development app helps make an emergency call if something terrible has happened to the user himself (and he is unsure where he is right now). These emergency routing apps would greatly benefit from the in-built augmented reality feature.

G. Marketing and Advertising: AR navigation apps can help the users identify the store location and their respective promotional programs for the benefit of the users. The store owners can also benefit from the advertising campaign, leveraging technology to reach a wider audience.
These apps help maximize the customer base and loyalty by offering tailored campaigns to a selected target group.  


Extended Reality app development services can enhance the navigation experience of individuals to a large extent. There's little doubt what AR VR services can not do for better conversions and ROIs. Successful mobile app development can take place only if it can lure the target audience and retain them in the long run.

Consagous Technologies is a web and mobile app development company in LA, USA, providing seamless opportunities to grow in the contemporary world.

Our professional AR/VR app development can change the perspective of navigating, adding value to your products and services.

Reach us to know more about our innovations that can help you drive business revenues.

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